This picture doesn’t look particularly inspiring, or indeed life saving does it?

How can a supermarket sandwich be life saving?  I know I sometimes think “I am starving” and grab a sandwich from the supermarket as though it was life saving but actually the reality is much different.   Invariably I had breakfast, and I also have a fridge full of food for dinner too so this is a just a stop gap inbetween.

I know I am one of the lucky ones in the world.

So this week I have vowed to try and help by donating the cost of my lunch all week to Action Against Hunger’s #UniteAgainstFamine appeal.    Why?  Well here is Jean-Michel Grand, executive director for Action Against Hunger to tell you exactly why:

The lives of millions of young children are hanging in the balance. Many of them will not reach their fifth birthday.

Our immediate priority today is to save lives. But needs are immense and, in many of the affected areas, we have reached a deadly tipping point. Humanitarian efforts must be scaled up immediately to help children survive. We must prevent another catastrophe.

Famines are man made. The warning signs are impossible to miss. The world shares a collective responsibility to take action today to prevent people from sliding even deeper into tragedy. The time to act is now: we cannot deny children a future.

So with that in mind the charity have come up with a simple way to donate £5, the typical cost of a lunch, to their appeal.

All you need to do is text FOOD to 70707 and donate £5

Top chef Raymond Blanc OBE is donated the cost of his lunch to Action Against Hunger’s #UniteAgainstFamine appeal yesterday  and is asking the British public to do the same.

I have been a proud ambassador of Action Against Hunger for many years. The developing famine in Yemen, South Sudan, Somalia and Nigeria is putting the lives of more than 1 million children in severe danger.

The charity is  on the ground in Nigeria, Somalia, Yemen and South Sudan where more than one million children are at imminent risk of dying from life-threatening hunger and they can make sure that those in urgent need get the help they desperately need.

If you want to read more about the campaign and the Ts and Cs for the text donation you can get all the information here:  Action Against Hunger

Having done that earlier this week that sandwich is now looking a lot more life saving isn’t it?

Photo of a sandwich courtesy of Shutterstock

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  • Yes, I’ll join in.
    I don’t have lunch but I’ll put £5 into the kitty.
    There has to be a better way of dealing with these recurring problems but I’m not sure I know what it is.
    Someone said – Give a man a fish and he’ll eat for a day; give him a fishing rod and he’ll eat for longer. (I’ve probably got that wrong but not by too much).
    The Red Nose funds support/provide the medium to longterm solutions but the famine problem is NOW!
    Join in this minute!