HP and the genius that is Instant Ink

HP 3720

A couple of weeks ago we had a party for a small group of friends, on a Saturday night.  Nothing unusual about that you might think.  Barrow Towers often plays host to an impromptu get together with friends.   This party however was a bit different, a bit special.   It was all part of HP (the printer people not the sauce people) and their Refer a Friend initiative

Designed to help you save on time and money, HP introduced a ground-breaking ink replacement service
that delivers HP Original Ink straight to your door before you even realise you need it, whilst saving up to 70
percent on ink costs (i). As soon as you enrol in the service and insert the Instant Ink cartridge into a
compatible printer, the printer monitors its ink levels, sending out replacement cartridges when needed.

There are three monthly plans available to fit your printing needs: £1.99 per month for occasional printing
[50 pages per month], £3.49 per month for moderate printing [100 pages per month] and £7.99 per month
for frequent printing [300 pages per month]. Whether you choose to print in colour, black & white, or
photos, your cost is the same.

You can also easily modify your monthly plan at any time, with no contracts, hidden costs or annual policies to tie into (ii). What’s more, with a new initiative launched in April 2016, for every friend referred to HP Instant Ink, HP will give you both a free month of the Instant Ink service.

(i) Savings based on HP Instant Ink service plan price for 12 months and use of all pages in plan without purchase of additional sets of pages compared to an average cost per page (CPP) to print ISO/IEC 24711 pages on a selection of colour inkjet printers less than £200 using  standard capacity cartridges as reported by IDC in Q4 2014.
(ii) When upgrading the plan you can choose for the change to take effect in the current billing cycle or the next billing cycle. Cancellations and plan downgrades are effective after the last day of the current billing period. For service details, see www.hp.co.uk/instantink

So if you were to buy a new printer that is Instant Ink compatible and say you were referred by me using my referral link, we would both get a month’s free ink!


With back to school, or uni starts, looming this is the perfect time to buy a new printer, and sign up, isnt it?

The printer above is the HP DeskJet 3720 – the world’s smallest all-in-one printer that lets you print from any mobile device. The printer comes in a vivid electric blue and white colour and is half the size of other inkjet all in one printers in its class, allowing you to print the things that matter most without being restricted.

Instant Ink Refer a friend

It is so small that we were able to put it on the work surface in the kitchen during our party, without it taking up any space at all.   This then meant that we could print out some colouring sheets to occupy small ones, and the older ones could print out photos they had just taken to share with friends.  Such as the above.  Ahem.

Inkjet 3720

The printer would fit on a window sill in a child’s room, or on the corner of a desk in a study.  Having seen how small some student accommodation is in halls, the last thing a student needs is a cumbersome printer taking up half a desk.

With an innovative form factor and scroll feed functionality, the DeskJet 3720 specifically delivers:
• Print, scan and copy unit that is half the size of most all-in-ones
• Innovative scroll fed scanner
• Easy mobile printing from any mobile device – even better when using HP’s Social Media Snapshots  app and photo paper, allowing you to print 4×5 inch sticky photos direct from Instagram and other social media sites

Taking photos is great but if you don’t actually share them sometimes the moment can be lost, and I don’t just mean online.   We are moving away from printing photos and I think that is a real shame.  I do think we should make a concerted effort to print out the daft pics we sometimes take and create frames of collages to remind us without having to scroll through Instagram.

I cannot highly recommend this printer and the Instant Ink service enough.   You save money right from the outset, with the printer being really good value for money, and then the ink offering real savings over the life time of the printer.

Why would you buy ink any other way now?!

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